Description
Launched in 2023, Integrated Services creates and markets new customer experiences by integrating hardware, software and services across Ford Blue, Model e and Ford Pro.
As Group Product Manager, Ford Rewards, you will own the roadmap and results for Ford's loyalty programs and lead a team of product managers. Your mission is to turn Rewards from a program customers use occasionally into one they deeply engage with: every dollar spent with Ford earns points and can be redeemed, and membership feels worth having.
Responsibilities
- Lead, coach, and develop a team of three product managers – set clear goals, give regular feedback, and help each grow in scope and impact.
- Define and lead the multi-year vision, strategy, and roadmap for Ford Rewards and Lincoln Access Rewards.
- Own the program economics with Finance – points issued and redeemed, program cost, and the extra business Rewards drives in service, parts and accessories, subscriptions, and repeat vehicle purchases.
- Expand Rewards so customers can earn and redeem on every transaction across the Ford ecosystem, and grow the network of partners and benefits beyond it.
- Make Rewards a native, everyday part of the Ford and Lincoln apps, working with app, design, and engineering teams.
- Shape the member offer – tiers, benefits, offers, and the Ford Rewards Visa – so it is simple to explain and worth pursuing.
- Partner with dealers, Ford Customer Service Division, Ford Credit, Marketing, and Data Science so the program works for customers and dealers alike.
- Use data, experiments, and personalization to decide what to build and which offers reach which members and explain strategy and trade-offs clearly to senior leaders.
Qualifications
- Bachelor's degree or equivalent experience.
- 8+ years of product management or related experience (e.g., strategy or general management of a consumer program), including experience leading or managing others.
- A track record of shipping products or programs that delivered measurable business results.
- The judgment to turn ambiguity into a clear strategy and bring cross-functional partners along in a matrix organization.
- Comfort working with data – you can build a business case and interpret an experiment.
- Curiosity about AI tools and how they can speed up product discovery, personalization, and delivery.
Benefits
- Immediate medical, dental, vision, and prescription drug coverage
- Paid parental leave, new parent ramp-up programs, subsidized back-up childcare and more
- Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments and more
- Vehicle discount program for employees and family members and management leases
- Tuition assistance
- Established and active employee resource groups
- Paid time off for individual and team community service
- Generous vacation time, sick/personal time, and paid holidays, including between Christmas Eve and New Year’s Day
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