Description
This role drives the company's strategic direction, ensuring competitiveness and adaptability in a rapidly changing business landscape.
The Market Analysis and Planning Manager develops strategic recommendations by overseeing data synthesis, conducting in-depth analysis, and rigorously testing hypotheses.
Responsibilities:
- Identify research, tools, and analysis required to achieve objectives for large, complex business strategy projects.
- Structure analytical approaches and develop project strategies and tactics.
- Develop recommendations for optimizing business and financial performance.
- Manage large, cross-functional teams and communications to facilitate projects and ensure timely delivery to clients.
- Lead the development of project guidelines, contingency plans, objectives, and deliverables to drive successful outcomes.
- Consult with business executives on a wide range of issues related to strategy formulation, including risk management and new growth opportunities.
- Provide thought leadership and contribute to expanding the knowledge base within the area of expertise.
- Collaborate across businesses, functions, and regions to align strategy and direction with corporate and divisional approaches.
- Leverage strategic and management consulting frameworks to implement a comprehensive portfolio approach.
- Facilitate regular follow-ups on strategic planning to foster collaboration and ensure accountability.
Education & Experience:
- Four-year or Graduate Degree in Business Administration, Finance, Economics, or a related discipline.
- Typically has 10+ years of work experience in strategic management, strategic planning and implementation, consulting, market research, or a related field.
Preferred Certifications:
- Project Management Professional (PMP) Certification
Knowledge & Skills:
- Business Intelligence
- Business Process
- Business Requirements
- Business Strategies
- Computer Science
- Dashboard
- Data Analysis
- Data Modeling
- Data Science
- Data Visualization
- Data Warehousing
- Extract Transform Load (ETL)
- Finance
- Key Performance Indicators (KPIs)
- Marketing
- Power BI
- Python (Programming Language)
- R (Programming Language)
- SQL (Programming Language)
- Tableau (Business Intelligence Software)