Description
This is a talent pool position for a short-term need of 2-3 months, 30 hours per week. The Associate Director of SEO & GEO Content will lead content strategy, production, and account performance across medium to large accounts.
Responsibilities:
- Strategic Account Leadership: Lead SEO and GEO content strategy across a portfolio of medium to large accounts.
- SEO & GEO Strategy: Use keyword and prompt research, citation analysis, audience insights, and competitive findings to strengthen brand visibility and authority.
- Content Production and Editorial Leadership: Develop strategies, roadmaps, briefs, outlines, and recommendations, while writing, editing, and optimizing content as needed.
- AI-Assisted Content Development: Apply AI tools across research, briefing, drafting, editing, and quality assurance.
- Team and Capability Development: Manage and mentor Content Strategists while improving frameworks, workflows, templates, and editorial standards.
- Integrated Collaboration: Partner with technical SEO, analytics, design, development, digital PR, paid media, project management, and account teams.
- Account and Business Growth: Identify opportunities to expand existing accounts and contribute to pitches, proposals, and new-business development.
Requirements:
- A minimum of 7 years of relevant experience in content strategy, SEO, digital content, editorial strategy, or a related discipline.
- Experience leading complex content programs across multiple medium to large client accounts.
- Demonstrated expertise in developing content strategies that connect search demand, audience needs, brand positioning, and business objectives.
- Strong knowledge of SEO fundamentals, including search intent, keyword research, content architecture, internal linking, on-page optimization, and organic performance analysis.
- A working understanding of GEO, generative search platforms, AI citations, prompt tracking, answer visibility, and how these areas connect to broader content strategy.
Benefits:
- The hourly range for this project is $65-$85 USD.
- This project is for 30 hours weekly.
- DEPT® is an equal opportunity employer and supports diversity, equity, and inclusion.