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From the employer's careers site First seen 2 Nov 2026

VM360 Marketing Automation Specialist, Japan

Visa Tokyo Hybrid senior full-time

The employer hasn't listed a salary.

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Description

Visa Marketing Services is seeking a VM360 Marketing Automation Specialist to drive the roll-out of their new Marketing Automation and Personalization platform in Japan.

As the market-level domain expert and trusted advisor for Visa clients in Japan, you will be responsible for localizing, executing, and scaling VM360 within the regional framework.

Key responsibilities include:

  • Mastering the VM360 platform and developing deep expertise in its capabilities
  • Championing the platform in Japan and serving as the primary point of contact for platform operations and troubleshooting
  • Aligning with the APAC framework and ensuring the Japan roll-out is aligned with regional standards and playbooks
  • Working closely with internal teams and clients to understand local data regulations and address client concerns around data minimization and security
  • Localizing the offering and adapting the regional go-to-market positioning for the Japan market
  • Leading pre-sales in Japan and scoping client needs, designing solutions, and developing proposals
  • Owning the Japan P&L and working closely with the VM360 APAC Lead on forecasting, reporting, and performance
  • Building trusted relationships with clients and driving platform adoption

The ideal candidate will have:

  • Bachelor's degree in Marketing, Business, Data Science or similar
  • 5+ years of relevant experience in marketing automation, CDP, CRM, customer engagement technology, or a related solutions role
  • Experience in marketing technology consulting, solution consulting, implementation consulting, customer success, or related client-facing advisory roles
  • Strong understanding of Japan market-level nuances and hands-on experience with in-market CDP and marketing automation technologies
  • Demonstrated experience leading client discovery, solution design, and technical discussions
  • Basic understanding of API integration, event tracking, and data flows
  • Working knowledge of Japan data privacy regulations and PII
  • Business-level proficiency in both Japanese and English

Skills

Required

  • Marketing Automation
  • CDP
  • CRM
  • Customer Engagement Technology
  • Digital Consulting
  • API Integration
  • Event Tracking
  • Data Flows
  • Japan Data Privacy Regulations
  • PII
  • Japanese

Nice to have

  • Treasure Data
  • KARTE
  • b→dash
  • APPI
  • PIPA
  • PDPA
Apply on Visa