Description
We are seeking a Marketing and Market Research professional to lead the development and execution of the Hemophilia integrated platform strategy.
Key Responsibilities:
- Develop and execute the Hemophilia integrated platform strategy to shape rare disease policy, improve affordability, and upgrade treatment regimens.
- Upgrade current initiatives, such as HTC establishment, MDT, and SDM platforms, to drive business metrics.
- Provide evidence-based tools and knowledge to healthcare providers, payers, and charities to improve affordability.
- Explore innovative collaboration models to support business growth.
- Serve as the central hub between inline factor and non-factor brand teams, coordinating resources.
- Establish task forces and workflows, track and report project progress.
- Conduct periodic evaluations of platform implementation and optimize operations.
- Facilitate internal events, such as FFAB, POA, and Marketing Academy.
Qualifications:
- Master's degree or above in Medicine, Pharmacy, Marketing, or a related field.
- At least 5 years of relevant experience in marketing, platform management, or related areas.
- Strong understanding of the rare disease area and challenges.
- Ability to coordinate multi-departmental collaboration and drive platform strategy execution.
- Solid project management skills with the ability to independently manage platform operations.
- Excellent communication and collaboration skills.
Pfizer Information: Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation.