Description
As a Sales Development Representative at Reuters Imagen, you own the top of the commercial funnel for your territory. You'll find the right prospects, open the right conversations, and qualify opportunities to the point where a commercial specialist can take them forward.
Key Responsibilities
- Identify and research target accounts within your territory using a combination of industry knowledge, event intelligence, CRM data, and market signals
- Build and maintain a healthy outbound pipeline through multi-channel prospecting: personalised outreach, LinkedIn, industry events, and inbound lead follow-up
- Develop territory plans that prioritise target segments, accounts, and buying triggers relevant to the Imagen platform and Reuters AI ecosystem
- Track and manage prospecting activity and pipeline status accurately in Salesforce
- Conduct initial discovery conversations to understand prospect workflow, content challenges, technology stack, and decision-making structure
- Articulate the Imagen value proposition clearly and credibly to a range of buyer personas, from operational and technical contacts to commercial and executive stakeholders
- Handle early-stage objections and questions, and know when to bring in a Solutions Architect or Account Manager
- Execute a clean, well-briefed handoff to the Commercial Specialist at the point of qualification, with full context on the prospect, the conversation, and the identified opportunity
- Collaborate with Account Managers, Solutions Architects, and the Commercial Lead to align outreach with live campaigns, product launches, and event follow-up
- Maintain working knowledge of the sports, media, and broadcast technology landscape in your territory, including rights cycles, federation calendars, platform procurement patterns, and competitive dynamics
- Feed market intelligence back into the commercial team: emerging accounts, competitive moves, buyer sentiment, and territory trends
- Represent Reuters Imagen at industry events where attendance supports pipeline development
Required Qualifications
- Experience in a sales development, business development, or outbound sales role
- Strong discovery and qualification skills: able to identify genuine opportunity, map decision-making structure, and brief a handoff accurately
- Demonstrable ability to build pipeline through outbound prospecting and convert cold or warm outreach into qualified conversations
- Comfortable engaging buyer personas from operations and IT through to commercial and executive level
- Fluent professional English, written and verbal; additional language relevant to territory an advantage
- Able to work independently in a remote environment and flex schedule to collaborate across time zones
- Demonstrable use of AI tools (ChatGPT, Claude, Copilot, and similar) for research, outreach personalisation, and workflow efficiency
What's in it For You?
- Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities
- Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow's challenges and deliver real-world solutions
- Industry Competitive Benefits: We offer comprehensive benefit plans to include paid leave, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing
- Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more
- Social Impact: Make an impact in your community with our Social Impact Institute
- Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency