Description
We are seeking a Marketing Assistant to join our Sydney team. As a Marketing Assistant, you will be responsible for lead generation activity, representing the Pattern brand, and collaborating with the sales and partnerships teams.
Responsibilities:
- Own and report on lead generation activity across events, webinars, content, and email
- Track MQLs, meeting bookings, and conversion through the funnel
- Partner with the sales and partnerships teams to ensure leads are handed off cleanly and followed up
- Represent Pattern in its best light every day
- Help our office present well to visiting guests, clients, and candidates
- Sit on Pattern's business social committee
- Assist with planning and executing B2B events
- Support event promotion through email marketing, social media, and partner outreach
- Collaborate with the team to brainstorm webinar topics and create presentation materials
- Promote webinars through digital channels
- Manage webinar logistics
- Support the creation of content for LinkedIn and Meta platforms
- Monitor and report on social media engagement
- Assist in creating content such as blogs, case studies, and whitepapers
- Help maintain and grow the B2B email marketing database
- Collaborate with our external PR agency
- Assist in writing and submitting award applications
Requirements:
- 2+ years' experience in ecommerce, marketplaces, partnerships, or technology
- Comfort being externally-facing
- Proactive and organised mindset
- Strong verbal and written communication skills
- Familiarity with social media platforms
- Basic proficiency in tools such as Microsoft Office and Google Workspace
- Australian work rights