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From the employer's careers site First seen 28 Oct 2026

Product Marketing Manager

Workday Boulder, CO Hybrid senior full-time

Salary

$133,600 - $200,400 per year

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Description

We're seeking a Product Marketing Manager to join our Platform Go-To-Market & Portfolio Strategy team. You'll play a key role in converting platform strategy into business growth through sharp positioning, field-ready enablement, and go-to-market execution.

Responsibilities:

  • Develop messaging, positioning, and value proposition for Workday Build platform portfolio
  • Lead product launches and bring new capabilities to market in support of sales-led GTM motions
  • Own demand generation and pipeline acceleration for Workday Build and Extend
  • Drive field enablement and activate specialized sellers with the materials they need to confidently position the platform

Requirements:

  • 4-8 years in product marketing or a closely adjacent GTM function
  • Experience in enterprise SaaS, developer tools, or data products is a plus
  • High agency, operationally strong, and self-directing
  • Genuinely curious about platform and developer tools

What We Offer:

  • Annualized base salary range: $133,600 - $200,400 (primary location), $127,000 - $225,500 (additional US locations)
  • Eligibility for Workday Bonus Plan or role-specific commission/bonus
  • Annual refresh stock grants
  • Comprehensive benefits
  • Flexible work arrangements

Skills

Required

Nice to have

Ready to apply?

You apply with the employer directly. Their original posting is here: https://workday.wd5.myworkdayjobs.com/en-US/Workday/job/USA-CO-Boulder/Senior-Product-Marketing-Manager--Platform-GTM_JR-0109782

Apply on Workday