Description
At Instacart, we're transforming the grocery industry by providing an essential service that customers rely on to get their groceries and household goods. We're looking for a Sales Development Representative II to join our Brand Partnerships team, generating new business opportunities for the company by identifying, contacting, and qualifying potential customers.
About the Role As a Sales Development Representative II, you will develop and maintain strong relationships with advertisers, managing all aspects of the sales cycle. Your responsibilities will include:
- Conducting a high volume of daily activities, including outbound calls, emails, and social selling in a fast-paced transactional environment.
- Creating sales collateral, case studies, and custom 'stories' to effectively communicate the benefits of Instacart's platform to CPG advertisers.
- Meeting and exceeding key performance indicators (KPIs), such as retention rate, revenue generated, and live advertiser percentage.
- Utilizing SFDC/Sales engagement tools to prioritize leads and engage brands through the use of cadences and dialing.
- Ensuring accurate contact mapping within the book of business and tracking contact movement updates.
- Engaging active advertisers within your book to drive increased investments, leveraging your industry expertise and knowledge of the brands' businesses.
- Identifying opportunities to standardize materials and processes to provide high-quality support at scale.
- Delivering an excellent customer experience through strong project management skills, anticipating and resolving bottlenecks, managing multiple schedules, and maintaining a high standard of execution.
- Collaborating with product teams to prioritize product improvements that assist in scaling ad products for small to medium-sized businesses.
Minimum Qualifications
- 1+ years of experience in a sales or business development role, preferably in the advertising and/or CPG industry.
- Strong communication skills, both written and verbal, with the ability to build rapport and establish lasting relationships.
- Proven track record of meeting or exceeding sales targets and KPIs.
- Excellent organizational and project management skills.
- Detail-oriented with a focus on accuracy and quality.
- Ability to adapt to a fast-paced and dynamic environment.
Preferred Qualifications
- Strong advertising industry knowledge and understanding of CPG advertising is a plus.
- Familiarity with CRM software (e.g., Salesforce) and sales engagement tools.
- Familiarity with leveraging AI to assist in sales processes and maximize efficiency.
- Experience working with and prioritizing a large book of business.
Compensation and Benefits Instacart provides highly market-competitive compensation and benefits in each location where our employees work. The base pay range for a successful candidate is dependent on their permanent work location. The OTE range for this role is $59,500-$76,000 USD.