Description
BeamNG is seeking a Senior Marketing, PR & Communications Specialist to join their Communications & Marketing team. This senior role involves leading creative marketing, PR, and communications initiatives from strategy to execution.
Responsibilities:
- Develop and execute integrated marketing, PR, and communications campaigns across various channels
- Create compelling messaging and campaign narratives for product updates, announcements, and marketing materials
- Build and maintain strong relationships with media outlets, journalists, creators, influencers, and community stakeholders
- Plan and execute initiatives to grow the audience, strengthen community engagement, and amplify major BeamNG events
- Coordinate content production for promotional materials, ensuring high-quality, on-brand assets
- Monitor campaign performance, media coverage, and community sentiment to identify opportunities for improvement
Requirements:
- 8+ years of experience in marketing, PR, communications, or a comparable role, ideally in the gaming industry
- Excellent understanding of videogame marketing, games media, and digital audience development
- Excellent written and spoken English communication skills; additional languages are a plus
- Proven experience planning and leading campaigns across platforms such as TikTok, Instagram, Meta, YouTube, Discord, and Steam
- Strong PR skills, including media outreach, pitching, and coverage tracking
- Portfolio demonstrating successful player-centric campaigns and creative promotions
Nice to have:
- Passion for videogames and interest in automotive culture or simulation
- Experience working independently in a remote, international environment
- Familiarity with gaming platforms and workflows
- Basic knowledge of web development, HTML/CSS, or programming languages
Benefits:
- Flexible working hours
- Language courses
- Talent development program
- Personal development program
- Budget for home office
- Parental leave
- Employee assistance program
- Relocation assistance (if applicable)