Description
We are seeking a Consumer Product Communications Lead to shape how people understand and experience ChatGPT and OpenAI's consumer-facing products.
You will lead product communications strategy, launches, and proactive campaigns, and manage the agency partner supporting this work.
Responsibilities:
- Own the communications strategy and narrative for ChatGPT and consumer-facing products, connecting product developments to what matters to users.
- Lead product launches from strategy through execution, including positioning, messaging, media outreach, spokesperson preparation, and follow-through.
- Develop proactive campaigns that show how people use our products to learn, create, and solve everyday problems.
- Partner closely with Product, Research, Engineering, Marketing, Design, Legal, and other communications teams to shape plans, resolve tradeoffs, and communicate accurately.
- Build relationships with consumer and technology journalists, creators, and other voices who help people understand new technology.
- Direct the consumer communications agency partner, setting priorities, writing clear briefs, giving useful feedback, and holding the team accountable for quality and results.
- Write and edit launch materials, pitches, talking points, and other communications with a high standard for clarity, accuracy, and originality.
- Anticipate questions and concerns, bring audience feedback into planning, and assess whether campaigns improve understanding and earn trust.
Requirements:
- Expressing strong perspective / conviction / confidence / love writing narrative / influence
- Strong management skills
- Have a strong track record leading communications for consumer technology products, including major launches and proactive campaigns.
- Can turn complex product capabilities into clear, compelling stories without losing accuracy or overstating what the technology can do.
- Combine strategic judgment with hands-on execution and are as comfortable developing a narrative as writing a pitch or preparing a spokesperson.
- Build trusted relationships across functions, influence decisions, and help teams reach a clear direction when perspectives differ.
- Bring creative ideas and strong editorial taste.
- Take initiative, make sound decisions independently, and stay organized in a fast-moving environment.
- Have experience managing agency partners and getting excellent work from a combined internal and external team.
- Understand consumer media and culture, care about the experience of early adopters and power users, and are curious about how AI is changing people's lives.