Description
As a Student Marketeer at Red Bull, you will embody the brand identity and company values to represent the brand effectively in daily interactions with consumers and customers. You will grow the consumer base and increase brand awareness by connecting consumers with the product at the right place and time. Your responsibilities will include:
- Being a brand and product ambassador
- Executing innovative, campus-specific plans to spark curiosity among students and integrate the brand into campus life
- Building, expanding, and maintaining a network of key contacts within your region and on your campus
- Boosting brand loyalty by creating and sharing authentic content on social media
- Delivering unforgettable brand experiences to consumers by participating in Red Bull events and events supported by the brand
You will also be expected to:
- Perfect execution by paying attention to every detail of the work
- Share ideas and collaborate with the team through regular face-to-face and online meetings
- Plan and report your tasks on time and comprehensively via a dedicated platform
- Contribute to the development of the media focus by staying up-to-date on key information, the latest trends, and opportunities relevant to your region
Additionally, you will:
- Build relationships with local sales account managers to ensure the brand is strategically seeded and highly visible around campus
- Look for high-impact product trial opportunities, targeting key influencers, student leaders, campus communities, and trendsetters who can organically amplify the brand
- Leverage relevant assets from the world of Red Bull to keep the brand top of mind with everyday consumers