Description
We are seeking a Senior Demand Generation Manager (Paid Media) to join our small Demand Gen team. As a demand generation operator, you will plan, execute, measure, and iterate on marketing campaigns using AI agents to drive outcomes. You will own a brand-new product pod with a dedicated budget and be responsible for running paid media campaigns across multiple channels, optimizing performance, and closing the alignment loop between sales, RevOps, and product marketing.
Responsibilities:
- Run paid media campaigns across search, social, programmatic, and emerging AI ad surfaces
- Own the budget and make data-driven decisions on spend allocation
- Optimize campaign performance weekly and make adjustments as needed
- Run ABM end-to-end, including defining ICP and target account lists
- Close the alignment loop between sales, RevOps, and product marketing
- Run influencer and creator programs
- Report to stakeholders on performance
Requirements:
- 5+ years in B2B demand generation for developer tools, infrastructure, telecom, or a comparable technical category
- Hands-on, full-funnel paid media experience across at least three major ad platforms
- AI and agentic fluency, with experience using AI agents or automation in marketing work
- ABM experience with concrete examples of account targeting that produced pipeline
- Strong analytical skills, with ability to reconcile platform-reported conversions against CRM and attribution data
Benefits:
- Work at the edge of AI and infrastructure that powers it
- Get access to the latest tooling and frontier models
- Build from zero with an unfair head start, including a dedicated pod budget and senior counterparts
- Own a real budget and make decisions on spend allocation