Description
We are seeking a Lead ACD Experiential Marketing to help shape unforgettable experiences that inspire and engage guests and bring the Target brand to life in meaningful ways.
The pay range is $114,000.00 - $205,000.00.
Responsibilities
- Lead the creative development of experiential concepts and environments from initial idea through execution
- Translate business objectives and marketing strategies into engaging experiences that connect with team members, guests, and key audiences
- Develop creative solutions across a range of experiential touchpoints, including spatial design, scenic environments, content, digital experiences, presentations, lighting, music, and environmental storytelling
- Partner closely with Experiential Planners, Producers, Marketers, and Creative teams to ensure experiences are strategically grounded
- Provide creative leadership and direction to internal teams, agencies, production partners, and vendors throughout the creative process
- Maintain a high standard of design excellence while delivering clear, actionable, and timely feedback
- Balance multiple projects simultaneously while managing timelines, priorities, and budgets
- Stay connected to emerging trends in experiential marketing, retail, and culture
- Champion creative work that challenges convention and elevates the Target brand
Requirements
- Four-year college degree or equivalent experience
- 7+ years of relevant professional experience in experiential design / spatial design
- Strong portfolio demonstrating a breadth of experiential work, with experience in retail, brand, or B2B environments preferred
- Curious, culturally connected, and passionate about design, creativity, retail, and emerging trends
- Strategic thinker with the ability to connect creative ideas to business goals
- Strong understanding of spatial design, environmental storytelling, and experiential creative development
- Collaborative partner who builds strong relationships and inspires others through a clear point of view
- Excellent presentation, communication, and storytelling skills
- Open to feedback and comfortable providing creative direction to others
- Organized with the ability to lead multiple complex projects in a fast-paced environment
- Proficiency in Adobe Creative Suite, including InDesign, Illustrator, and Photoshop
- Willing and able to travel and work flexible hours as needed to support activations