Description
The Senior Manager, Visual Storytelling & Messaging Expert serves as the creative engine for executive leadership, bridging the gap between complex technical product narratives and high-impact visual delivery.
Visual Narrative Strategy:
- Translate vision and complex technical roadmaps and messages into cohesive, audience-specific visual experiences.
- Standardize visual delivery by creating and managing a reusable asset and content library.
- Partner with leadership, Executive Communications, and Marketing to drive key narratives delivered via speaking engagements and easy-to-follow assets.
- Streamline creative workflows with leadership to ensure 90%+ on-time delivery and on-target messaging for presentations and assets.
Messaging Architecture & Stewardship:
- Serve as the primary steward for messaging, ensuring visual assets and accompanying narratives are in lockstep regarding tone, values, and clarity.
- Develop and maintain a "Visual Messaging Playbook" that defines how to visualize key concepts across all enablement collateral.
- Simplify messaging to drive clarity and alignment on company and business organization direction.
Executive Creative Collaboration:
- Act as the strategic creative partner, collaborating across teams as a "whiteboard partner" for rapid brainstorming sessions.
- Design high-quality presentations, assets, and imagery, and establish art direction for designers or creative agencies when needed.
- Establish and manage feedback loops that reduce revision cycles.
Core Competencies & Traits:
- The "Double-Threat" Skillset: Mastery of both message (copywriting, narrative arc) and medium (high-fidelity design in Google Slides, Adobe Creative Suite, Figma).
- Executive Agility: High comfort level with ambiguity and rapid timeline shifts.
- Translational Intelligence: Ability to take a deeply technical "product-first" slide and pivot it to a "value-first" customer narrative without losing accuracy.
- Visual Facilitation: Adept at whiteboarding and extracting ideas from brainstorming sessions to clear, simple narratives and strong visuals.
Minimum Requirements:
- 10-15 years of experience in messaging, storytelling for software, platform, or services business.
- 8+ years of experience in creative and visual design.
- Expertise in Google Slides, Adobe Creative Suite, Figma, and video editing.
- Strong relationship-building skills with a proven track record of building trust across teams.