Description
We're seeking a strategic and visionary Director of Product and Brand Communications to play a pivotal leadership role in building a fresh take on an iconic brand.
As a vocal cross-functional partner with significant influence, you'll collaborate across departments to shape our brand story and product narratives.
Responsibilities:
- Define compelling consumer and technology narratives that support the company’s broader narrative and vision
- Provide strategic leadership for the Product and Brand Communications team
- Lead our content strategy, including AEO efforts
- Drive the organization's communication strategy through cohesive messaging and orchestrated narrative drum beats
- Serve as a vocal leader and strategic partner across functions to ensure alignment and buy-in on narratives and strategic plans
- Work closely with product, marketing, legal, and policy teams to ensure consistent messaging and a unified brand experience across all touchpoints
- Develop and maintain media relationships with top-tier outlets
- Design and build integrated communications capability including across new and emerging platforms
- Analyze data and insights to optimize communication strategies and maximize impact
Experience:
- 12+ years of communications experience with demonstrated success in technology products and services
- Experience leading high performing teams and fostering collaborative cultures
- Strong experience building constructive relationships with top tier reporters, editors and influencers
- Experience as a trusted communications advisor to business partners and executives
- Excellent written and verbal communications skills
- Self-starter, independently motivated, leads oneself and influences others
Benefits:
- Great medical, dental, and vision insurance options
- Mental health benefits
- Family building benefits
- Child care and pet benefits
- 401(k) plan
- Discretionary paid time off
- 18 weeks of paid parental leave
- Subsidized commuter benefits
- Lyft Pink