Description
We are a dynamic team looking for a Product Growth Strategist with strong communication skills and deep market insights. This high-visibility role focuses on Data Center Product Marketing Management (PMM) and provides the opportunity to make a meaningful impact within the Strategy, Growth, and Product Marketing group, and Cisco at large.
As a Product Growth Strategist specializing in Data Center PMM, you will take primary responsibility for external-facing activities that ensure your product's market success, including understanding key industry trends and customer needs. You will work closely with engineering, sales, central marketing, and customer experience teams to ensure product positioning resonates with target customers, driving product visibility, adoption, and overall success. You will also lead a team of marketers to develop the strategy and execute marketing efforts for Cisco's Data Center networking infrastructure portfolio.
Key Responsibilities
- Develop and execute Go-to-Market (GTM) strategies, including identifying target markets, messaging, and positioning for artificial intelligence switching solutions and product lines.
- Spearhead the AI-ready data center strategy and messaging, addressing the specialized infrastructure, power, cooling, and performance demands of modern AI workloads.
- Translate technology into value by crafting core product positioning, messaging, and differentiators that align with overall product strategy and resonate with customers and partners.
- Collaborate with inbound product management, engineering, and field teams to articulate the value propositions of data center products and solutions.
- Develop enablement content,such as collateral and product training,for direct sales teams and partner organizations and serve as a subject matter expert at industry events.
- Conduct ongoing market research and competitive analysis to identify emerging trends, opportunities, and threats.
- Define and monitor metrics to assess GTM success, providing data-driven product and marketing recommendations.
- Position Cisco as a thought leader in the data center space by developing content, speaking at industry events, and engaging through external channels such as media, blogs, analyst reports, and awards.
- Build campaign briefs to identify business opportunities and equip the central marketing team with resources for sales enablement.
Minimum Qualifications
- 12+ years of experience in enterprise or B2B technology.
- Bachelor's degree in a related field, or equivalent practical experience.
- 10+ years of professional experience working with data center infrastructure, software, infrastructure, and compute platforms.
- 5+ years of leadership experience within technology organizations.
- 5+ years of professional experience working with enterprise artificial intelligence technologies.
Preferred Qualifications
- Experience leading product marketing for artificial intelligence, compute, data center switching, storage solutions, or adjacent infrastructure and networking domains.
- Experience developing and executing demand generation, content marketing, and digital marketing strategies.
- Experience delivering public presentations to executive-level audiences.
- Demonstrated project execution skills, attention to detail, and experience with risk mitigation.
- Analytical, problem-solving, and reporting experience in customer-facing roles.
- Experience leading and influencing cross-functional teams to drive consensus.
- Experience collaborating with internal and external partners.
Benefits
- Medical, dental, and vision insurance
- 401(k) plan with a Cisco matching contribution
- Paid parental leave
- Short and long-term disability coverage
- Basic life insurance
- Paid time away (vacation, holidays, sick time)
- Optional 10 paid days per full calendar year to volunteer
Salary Information
- Starting salary range: $284,700.00 to $390,900.00
- Full salary ranges for specific locations:
+ New York City Metro Area: $284,700.00 - $449,500.00 + Non-Metro New York state & Washington state: $272,000.00 - $398,000.00
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