Description
We are building our talent pool for future opportunities. As a Shopper Marketing Specialist for our Consumer Business Group, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world.
You will work with iconic brands, including Scotch, Post-it, Scotch-Brite, Filtrete, Command, Nexcare, Meguiar's, and Futuro, leading trade promotion strategies and tactics. This role aligns trade investments with prioritised portfolios, customers, and channels.
Key responsibilities include:
- Leading the creation, execution, and measurement of a Shopper Marketing Plan for assigned customers or channels.
- Building relationships with key marketing personnel at your accounts and being highly collaborative with 3M sales and marketing teams.
- Evaluating promotional effectiveness of various marketing tactics by setting and tracking the most relevant KPIs.
- Ensuring successful new product launches by implementing effective sales tools for NPI, Sampling, Promotions, and events.
- Working closely with Area Marketing centre to ensure impactful marketing materials and messages at point of purchase online or offline.
Requirements:
- Bachelor's degree or higher in Business Administration, Marketing, or related field or equivalent industry experience.
- Previously demonstrated combined experience in sales, marketing, analytics, or category management in the consumer packaged goods industry.
- Analytical thinking skills, and proficient in Excel.
- Strong communications skills, collaboration, and presentations skills.
Preferred qualifications:
- Master's degree in Marketing or Business Administration from an accredited institution.
- Strong interpersonal and persuasion skills. Demonstrated Experience leading cross-functional teams.
- Previous experience in a shopper marketing, eCommerce, or advanced analytics role.
Job specifics:
- Location: Bracknell, Berkshire, with on-site working model, working at least four days a week in the 3M office.
- Travel expectations: May include up to 10% domestic covering defined sales territory.
- Working pattern: Full-time.
- Remuneration details: £high-reaching dependent on skills and experience, plus excellent benefits package.