Description
Anthropic's mission is to create reliable, interpretable, and steerable AI systems that are safe and beneficial for users and society.
We are looking for a Product Marketing Manager to own positioning for Claude's core knowledge-work products (Chat, Cowork, and the broader non-coding suite) for enterprise decision makers and admins.
Responsibilities:
- Define the story that earns enterprise trust
- Own the story for how enterprises run Claude
- Give sellers the conviction to close
- Help decision makers and admins make the call
- Make our pricing and packaging easy to understand and buy
- Make sure the message reaches the right person, in their language
- Make our website answer buyers' questions
- Turn scattered wins into a playbook others can run
- Prepare admins for what's next
- Keep every team telling the same story
- "Claudify" our own foundations
- Support analyst relations
Requirements:
- Have owned positioning and messaging for an established enterprise software product
- Have worked on enterprise pricing and packaging
- Have built ICP and persona frameworks
- Have built sales enablement assets
- Understand how enterprises evaluate, buy, deploy, and govern software
- Have strong writing and storytelling skills
- Are comfortable operating autonomously as an IC
- Demonstrate systems thinking
- Are well-versed in using AI, especially Claude
- Have experience marketing AI or productivity software to enterprise decision makers and IT, security, or admin audiences
Preferred qualifications:
- 7+ years of product marketing experience
- Experience marketing to customers in regulated industries
- Experience building admin education or community programs
- Experience with analyst relations processes and reports
- Experience with usage-based or consumption pricing
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