Description
We're building a world of health around every individual , shaping a more connected, convenient and compassionate health experience.
At CVS Health, we're seeking a strategic and execution-focused marketer to support programs that drive Pharmacy Choice for patients.
This role is ideal for a marketer who enjoys translating strategy into strong, measurable execution across a variety of initiatives, including paid search, affordability programs, and patient-facing goodwill efforts.
Key Responsibilities:
- Manage the execution of Pharmacy Choice marketing initiatives, including Rx goodwill programs, affordability and savings campaigns, and paid search efforts
- Partner cross-functionally with Media, Creative, Digital, Analytics, Store Experience, Pharmacy Operations, Legal, Compliance, and agency partners to translate marketing priorities into actionable plans
- Develop and execute patient-facing marketing campaigns and messaging
- Support and optimize paid search and emerging search strategies
- Track program performance and budgets
Required Qualifications:
- 3-5 years of marketing experience executing integrated marketing, paid media, paid search, or digital marketing programs
- Strong attention to detail and analytical skills
- Experience supporting or managing marketing and media campaigns
- Demonstrated ownership and accountability
Preferred Qualifications:
- 5+ years of marketing experience with a foundation in healthcare, retail, or consumer marketing
- Strong execution and project management skills
- Experience supporting patient affordability, savings, access, or healthcare consumer engagement programs
- Familiarity with AI-enabled marketing, search, and emerging digital media tools
Education:
- Bachelor’s degree in Marketing, Business, or related field or equivalent experience
Anticipated Weekly Hours:
- 40
Time Type:
- Full time
Pay Range:
- $66,330.00 - $159,120.00
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