Activation Marketing – Orthodontics

We are seeking an Activation Marketing professional to join our Orthodontics team at 3M Oral Care India in Bangalore.

Job Summary: As an Activation Marketing specialist, you will be responsible for driving demand for our Orthodontic products through various marketing channels.

Key Responsibilities:

• Plan and execute marketing campaigns for the Orthodontic portfolio
• Define local social media and media platforms for communications
• Develop and implement end-user communications through multi-channel approaches
• Collaborate with sales teams to deliver programs and promotions
• Provide scientific marketing support, including regulatory and legal alignment
• Gather market insights and analyze customer demand and feedback
• Manage local calendars of execution and report on campaign outcomes

Requirements:

• Business and Marketing education and experience
• Minimum 3 years of experience in a Marketing role, preferably in consumer-facing roles
• Excellent marketing skills, including digital marketing and customer engagement
• Ability to work closely with sales teams and other stakeholders

Metrics:

• Portfolio performance growth
• Demand generation activity performance
• Marketing program execution and impact
• Organic local currency growth

Benefits: No specific benefits mentioned.