Account Coordinator, Paid Search

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

As an Account Coordinator, Paid Media your primary function will be to provide vital production support for your account team. Day-to-day responsibilities include but are not limited to running and formatting performance reports, implementing account tasks and optimizations, building and uploading campaigns, and participating in and taking notes during internal syncs, client meetings, and presentations.

Account Coordinators will become responsible for 2-3 accounts and will learn DEPT®’s best practices for Paid Search Engine Marketing while gaining the foundational skills necessary to progress into more advanced roles that will expand on the breadth and depth of knowledge.

Proficiency Expectations: We expect Account Coordinators to develop a solid foundation of Paid Media analytical and technical expertise and be proficient in the following:

• Proficiency in Excel/Sheets: Demonstrate proficiency in using essential spreadsheet functions and formulas including, but not limited to: sorting, filters, vlookup, concatenate, pivot tables, text to columns, conditional formatting.
• Proficiency in Paid Media: Ability to navigate through the UIs to pull reports at various levels, implement tasks via the Google UI, Editor, and other necessary channel-specific platforms, upload & edit campaigns, targeting methods, ads, keywords, placements, negatives and other standard account management tasks within the UI.

Growth Expectations: Over time in the role, we expect Associates to be responsible for learning and mastering higher-level concepts as outlined below:

• Report write-ups – Able to identify performance trends, understand the metrics, explain why certain things happened in the past week, and develop write-ups with clear explanations.
• Bid adjustments – Able to understand different bidding methodologies and the strategy behind the bid adjustments.
• Daily performance monitoring – Understand what to look at within the platforms daily to know when an action is needed based on performance fluctuations and trends.
• Budget pacing - Able to update, monitor, and communicate budget pacing performance to the broader team and flag any pacing areas above/below 15% variation.

What do we offer?

• Healthcare, Dental, and Vision coverage
• 401K plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave