Description
We’re seeking an organized, detail-oriented Campaign Analyst to join the Campaign Readiness & Activation Team within Global Campaigns. Our team is the operational backbone that makes campaign execution possible at scale.
Responsibilities:
Campaign Management & Readiness
- Partner with Campaign Strategy Leads to manage campaigns from briefing through launch.
- Maintain accurate, version-controlled campaign sources of truth, including the repository, trackers, and campaign IDs.
- Package final deliverables and keep campaign documentation current.
Creative, Briefing & Localization
- Prepare and submit creative briefs and Unified Brief inputs, making sure specs, timelines, and dependencies are accurate.
- Track creative requests and localization status, and quality-check final deliverables before packaging.
Activation & Stakeholder Communication
- Lead readiness and launch communications, including Hive meetings and quarterly and cycle updates.
- Coordinate with paid media, email, and webinar partners, track go-live status, and flag risks early with recommended actions.
Reporting & Insights
- Report activation status and summarize performance takeaways for Strategy Leads and the Hive.
- Build audience journey walk-throughs.
AI, Automation & Continuous Optimization
- Test and pilot new AI and automation tools and workflows to make repository, audit, briefing, and reporting work faster and more accurate.
- Document what works, share learnings with the team, and help roll out improved ways of working.
Requirements:
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
- Strong organization and attention to detail, with the ability to manage multiple workstreams and deadlines accurately.
- Clear written and verbal communication, including concise updates to cross-functional partners.
- Proficiency with Google Workspace (Sheets, Slides, Docs).
- Ability to work independently, raise risks early, and partner closely with Campaign Strategy Leads, with curiosity and hands-on interest in AI and automation and a willingness to test, pilot, and continuously improve how work gets done.
Nice to Have:
- Familiarity with Salesforce, campaign operations, or marketing automation.
- Experience with project tools such as Slack or Asana.
Benefits:
- A collaborative and supportive work environment.
- Exposure to various aspects of marketing, demand generation, and project management.
- Opportunities for career growth and professional development.