Description
The Commercial Lead is accountable for developing and executing the commercial strategy for a designated Specialty Care therapeutic area portfolio in Japan.
This role leads an integrated therapeutic area commercial organization combining Brand Marketing, TA specific commercial SMEs, and other commercial capabilities to maximize portfolio value, build scientific leadership, and deliver sustainable business growth while creating meaningful value for patients, healthcare professionals, and society.
Key Responsibilities
Portfolio Strategy & Business Leadership
- Lead the development and execution of the therapeutic area portfolio strategy, ensuring sustainable growth and long-term value creation.
- Own portfolio performance, including Brand Plans, Operating Plans, Long Range Forecasts, business reviews, and resource allocation decisions.
- Translate customer insights, market dynamics, competitive intelligence, healthcare policy developments, and data analytics into actionable commercial strategies.
Commercial Organization Leadership
- Lead and develop a high-performing commercial organization consisting of Brand Marketing, Commercial SMEs, and other commercial capabilities.
- Create alignment across customer-facing functions to ensure a seamless and integrated customer experience.
- Establish clear priorities, accountability, governance, and performance management processes.
Customer Engagement & Omnichannel Excellence
- Champion innovative customer engagement strategies through omnichannel marketing and advanced analytics.
- Lead the implementation of agile, data-driven customer engagement models.
Cross-Functional Leadership & External Engagement
- Build strong partnerships with Sales, Customer Excellence, Medical Affairs, Access, Regulatory, PGS, Finance, Compliance, HR, Digital, and other key stakeholders.
- Collaborate effectively with International Commercial Office, Global teams, alliance partners, and external agencies where applicable.
Specialty Care Leadership, Culture & Talent Development
- Serve as a core member of the Specialty Care Japan Leadership Team and contribute to the overall success of the Specialty Care business.
- Champion Pfizer Values, Actionable Attitude, and a strong Speak Up culture.
Compliance, Integrity & Risk Management
- Ensure all commercial activities, customer interactions, promotional programs, and business practices comply with applicable laws, regulations, industry codes, and Pfizer policies.
Desired Skills & Experience
- Significant pharmaceutical industry experience with at least 5+ years of commercial leadership and brand marketing experience.
- Proven track record of leading high-performing teams and delivering sustainable business results.
- Experience in launching and growing specialty products is highly preferred.
- Japanese: Native-level or professional-level communication skills are required.
- English: Strong business-level proficiency is required.