Description
We're looking for a Head of Marketing to define and lead the global marketing strategy for our AI Driver technology. You'll turn company and commercial objectives into a clear market position, compelling product narratives and integrated programs that build trust in our technology and support adoption by automotive, technology and mobility partners.
Responsibilities:
- Define Wayve's global marketing strategy across AI Driver, Robotaxi, automotive/OEM and safety audiences
- Own product positioning and messaging, translating complex AI and autonomous-driving technology into differentiated narratives
- Build trust in Wayve's technology through evidence-led content, demonstrations, customer stories and integrated campaigns
- Establish Wayve's brand strategy and ensure consistent application across campaigns and channels
- Lead partner co-marketing with automakers, mobility platforms and technology partners
- Own digital marketing strategy, website and content engine
- Set strategy for conferences and experiential marketing
- Build integrated marketing plans with Communications
- Lead, coach and develop the marketing team
- Create transparent operating plans, budgets, KPIs and reporting
Requirements:
- Senior marketing leadership experience in a complex, trust-sensitive category
- Strong product-marketing and narrative-strategy capabilities
- Demonstrated experience building a category and brand across integrated channels
- Successful partner co-marketing experience with major global organizations
- Strong digital, website, content and integrated-campaign capabilities
- Commercially minded approach, connecting customer needs, routes to market and partnerships with adoption and business growth
Benefits:
- Salaries benchmarked against the market annually
- Meaningful equity, sharing in the ownership and long-term success of Wayve
- Relocation support and visa sponsorship where applicable
- Hybrid working, core hours and the chance to work hands-on in vehicle workshops and labs
- Learning and development budgets with support for training, conferences and growth
- Comprehensive benefits including health insurance, dental, enhanced maternity and paternity leave, retirement or pension where applicable, access to therapists, wellbeing partnerships, team socials and more