Description
The Customer Engagement and Experience Product Manager will be responsible for developing and implementing comprehensive patient support and engagement programs for weight management products.
You will address key patient pain points throughout the long-term weight management journey,such as adherence, side-effect management, and psychological support.
Key Responsibilities
- Full-Journey Product Planning: Lead end-to-end iteration of the patient-facing platform based on patient insights and business priorities.
- Design and optimize core features including dose titration reminders, injection guides, self-assessment tools, and key journey touchpoints to support long-term engagement.
- Experience Integration: Deeply embedded lifestyle intervention modules (nutrition, exercise, and behavior) to boost patient stickiness.
- Partner with internal and external partners to ensure content quality, user experience consistency, and full alignment with the overall patient experience strategy.
- Compliance & Risk Control: Strictly adhere to pharmaceutical compliance requirements and ensure all patient interactions are auditable and policy compliant.
- Embed reporting and escalation mechanisms for Adverse Events (AE) and product complaints within the design, and collaborate with compliance/legal to proactively identify and mitigate patient safety and reputational risks.
Education and Skills
- Bachelor’s degree or above, with 5+ years of experience in Digital Health, or pharmaceutical patient-facing projects.
- Deep understanding of the patient journey for GLP-1 or chronic disease/weight management drugs, with proven success in designing products.
- Strong business acumen, capable of aligning product features with brand goals.
- Excellent cross-functional collaboration skills, able to work closely to drive complex digital projects.