Description
Salesforce is looking for a Senior Lead, Art Direction to bring creative leadership and hands-on craft to our events portfolio.
The Global Brand & Creative team within Marketing is responsible for our brand and marketing creative. The Events & Experiences Creative function is responsible for how Salesforce shows up in physical spaces , from flagship events and trade shows to brand partnerships, activations, and executive experiences.
Responsibilities
- Set and own the art direction vision for assigned events, ensuring every touchpoint , environmental graphics, signage, stage design, activations , reflects a cohesive, on-brand story
- Design event footprints and map user journeys, choreographing how attendees move through and experience a space from arrival to departure
- Translate strategy into experience , turning a marketing or brand strategy into a tangible, well-paced physical narrative
- Direct copy across environmental and wayfinding touchpoints to ensure the event narrative holds together from entrance to exit
- Lead and mentor a team of designers and art directors, providing hands-on creative direction and a consistent bar for craft
- Partner with brand design, copy, producers, and strategists to translate concepts into production-ready creative
- Maintain strict quality control across all design deliverables, catching inconsistencies and detail issues before they reach production
- Travel to events to oversee on-site design execution and setup, making real-time creative and production calls
- Present creative direction and rationale to senior stakeholders, building alignment across cross-functional partners
- Manage multiple concurrent event programs, balancing creative ambition against production timelines and budgets
Requirements
- 8+ years of design/art direction experience, with a portfolio spanning event design and brand design
- Demonstrated experience designing event footprints and user journeys for large-scale activations
- Proven experience leading and mentoring designers or art directors
- Deep fluency in environmental and spatial design , stage design, signage, wayfinding, large-format production
- Strong brand design background, with an eye for how identity systems translate into physical space
- Experience directing copy or working closely with copywriters to shape a cohesive event narrative
- A track record of translating strategy into experience , turning briefs into tangible, on-brand spaces
- Meticulous attention to detail and a track record of maintaining quality under tight deadlines
- Confident presenter, comfortable pitching and aligning senior stakeholders
- Willingness and ability to travel extensively to oversee on-site event design and setup
- Expert proficiency in Adobe Creative Suite and Figma; familiarity with 3D/rendering tools is a plus
- B2B and/or tech experience is a strong plus
Benefits
- Time off programs
- Medical, dental, vision
- Mental health support
- Paid parental leave
- Life and disability insurance
- 401(k)
- Employee stock purchasing program