Description
In an era where the world is rapidly advancing towards a cleaner future through decarbonization, Energy Exemplar's mission lies in 'Empowering Transformative Energy Decisions'.
Founded in 1999 in Adelaide, Australia, our award-winning software portfolio encompassing the modeling and simulation platform PLEXOS®, Aurora, and Adapt2, is trusted by innovative organizations across the globe.
Through our technology and people, we strive to enable stakeholders from across the entire energy value chain to revolutionize the energy ecosystem and to collaboratively plan and execute for a sustainable energy future with unprecedented clarity, speed, and innovation.
The Director, Revenue Marketing EMEA & APAC is accountable for full-funnel enterprise pipeline generation across the regions, driving both new logo acquisition and growth within Energy Exemplar's existing account base.
Primary Responsibilities:
- Own EMEA and APAC's enterprise ABM strategy for named accounts, strategic prospects, and high-value existing customers.
- Be directly accountable for marketing-generated and marketing-influenced pipeline across new-logo and expansion opportunities.
- Partner with Sales leadership to define priority accounts, ideal customer profiles, buying groups, account plans, engagement strategies, and pipeline targets.
- Build tailored, multi-channel account programs that engage senior decision-makers and buying committees throughout complex enterprise sales cycles.
- Help orchestrate campaigns, content, digital activity, field programs, executive events, partners, and customer advocacy around the needs of priority accounts.
Candidate Requirements & Qualifications:
- 8+ years of progressive revenue marketing, demand generation and/or ABM marketing experience within an enterprise B2B SaaS or technology business.
- Experience working in private-equity-backed organization, with an understanding of the pace, commercial rigor, growth expectations, and data-driven performance culture this environment requires.
- Proven ownership of an account-based marketing strategy across multiple locations including the development of named-account programs for complex enterprise sales cycles.
What Success Looks Like:
- A high-performing EMEA and APAC ABM program is actively engaging priority enterprise accounts and generating measurable new-logo and expansion pipeline.
- Marketing meets or exceeds agreed regional pipeline-generation targets, with transparent attribution to sourced and influenced opportunities.