Description
At Braze, we have found our people. We're a genuinely approachable, exceptionally kind, and intensely passionate crew. We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.
As the Senior Staff Monetization and Pricing Strategist, you will play a critical role in shaping the pricing strategy for our B2B SaaS offerings. You will analyze market trends, customer needs, and competitive positioning to develop pricing models and packaging strategies that maximize revenue and enhance customer value.
Responsibilities:
- Pricing Strategy Development: Design and implement pricing strategies that align with business objectives and market demands, ensuring competitiveness and profitability.
- Market Analysis: Conduct thorough market research and competitive analysis to identify trends, opportunities, and potential threats in the MarTech space.
- Customer Insights: Collaborate with cross-functional teams, including Sales, Marketing, and Customer Success, to gather insights on customer needs and preferences, informing pricing and packaging decisions.
- Revenue Forecasting: Develop revenue models and forecasts based on pricing strategies, market conditions, and customer behavior to support financial planning.
- Packaging Optimization: Create and optimize product packages that enhance customer value and drive adoption, ensuring clarity and simplicity in offerings.
- Stakeholder Collaboration: Work closely with product management, sales, finance, legal and marketing teams to ensure alignment on pricing strategies and effective communication to customers.
- Performance Monitoring: Establish KPIs to measure the effectiveness of pricing and packaging strategies, and make data-driven recommendations for adjustments as needed.
- Thought Leadership: Stay informed on industry trends, best practices, and emerging technologies in the MarTech space to drive innovation in pricing and packaging.
- Operational Excellence: Institutionalize strategic frameworks, guidelines, and best practices to ensure operational consistency, scalability, and continuous improvement across the monetization function and key cross-functional partners.
What Success Looks Like:
- In your first 90 days: you understand our current pricing and packaging architecture and the reasoning behind it, you've built working relationships across your core partners , Finance, Product, Engineering, GTM, and Marketing, and you've identified where the biggest monetization opportunities and risks sit.
- In your first 6 months: you're driving a meaningful piece of the monetization roadmap end to end, and you've taken at least one pricing or packaging change from analysis through cross-functional launch.
- In your first year: executives come to you as the source of truth on how your portfolio generates revenue, and the frameworks you've put in place have made monetization decisions faster and more consistent across the company.
Requirements:
- 7+ years in pricing, monetization, packaging, or revenue strategy, with substantial time spent executing in-house at a B2B SaaS company.
- Experience in B2B with Enterprise Customers (2000+ employees).
- Strong analytical and financial modeling ability.
- A proven track record of pricing and packaging changes you took to market, and evidence of what they did.
- Operational rigor.
- Executive communication.
Benefits:
- Competitive compensation that may include equity.
- Retirement and Employee Stock Purchase Plans.
- Flexible paid time off.
- Comprehensive benefit plans covering medical, dental, vision, life, and disability.
- Family services that include fertility benefits and equal paid parental leave.
- Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend.
- A curated in-office employee experience, designed to foster community, team connections, and innovation.
- Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching.
- Employee Resource Groups that provide supportive communities within Braze.