Description
As the EC Customer Engagement Lead of Ali Health, you will own the metabolic business strategy, strategic platform partnerships, and overall commercial performance of the JD/Ali channel.
You will shape the channel growth agenda, integrate platform and internal resources, guide the JD/Ali E-commerce Manager, and ensure compliant execution to strengthen patient access and deliver sustainable business growth.
KEY RESPONSIBILITIES
- Channel Strategy & Business Planning: Own metabolic channel strategy, annual and quarterly business plans, commercial priorities and channel targets, aligning platform opportunities with the retail and e-commerce business strategy.
- Strategic Partnership & Resource Integration: Lead JD/Ali platform partnerships, commercial negotiations and joint business planning; secure appropriate platform resources and coordinate Marketing, Medical, Finance, Supply Chain and other relevant stakeholders.
- Business Performance & Growth: Account for overall JD/Ali channel performance; monitor revenue, market share, channel effectiveness and investment efficiency, and initiate corrective actions where required.
- Commercial Innovation & Patient Access: Identify compliant opportunities for new customer engagement, digital services, access pathways and commercial innovation within the JD/Ali ecosystem.
- Team Leadership & Execution Oversight: Provide direction, coaching and performance guidance to the JD/Ali E-commerce Manager; oversee key commercial campaigns and ensure delivery against business priorities.
- Market Intelligence & Compliance: Monitor customer, platform and competitive trends while ensuring all channel activities comply with applicable policies, laws and internal governance.
EDUCATION AND EXPERIENCE
- Bachelor's degree or above; marketing, business, healthcare or a related discipline preferred.
- Typically 10+ years of relevant commercial experience, including substantial pharmaceutical/healthcare e-commerce, platform partnership or channel leadership exposure.
- Demonstrated JD/Ali platform experience and strong understanding of pharmaceutical e-commerce business models, operations and regulatory requirements.
- Proven ability to lead business planning, external partnerships, cross-functional alignment and commercial performance management.
SKILLS REQUIREMENTS
- Strong strategic thinking, business judgment, stakeholder influence and cross-functional collaboration.
- Excellent communication and presentation skills in Chinese and English.
- Strong execution, planning, problem-solving and adaptability in a dynamic commercial environment.