Description
Wise Business is building a structured global sales organisation to support businesses that need more guidance than a purely self-serve experience can provide. We are looking for an experienced commercial leader to establish and lead the Wise Business sales motion across APAC from Singapore.
Role Overview As the Regional Sales Lead, you will own the Wise Business sales strategy and execution plan for APAC. Your responsibilities will include:
- Assessing the size, quality, and commercial potential of regional demand
- Personally managing priority opportunities while the regional team is being established
- Building a pipeline across inbound enquiries, profile signups, partnerships, events, and future outbound channels
- Determining which APAC businesses should receive sales-led support and which should remain within self-serve
- Building reliable regional forecasts and reporting on pipeline, conversion, activation, revenue, and payback
- Identifying regional product, onboarding, KYC, and operational blockers, then working with relevant teams to resolve them
- Establishing relationships with APAC Country Managers and Wise Platform leaders as a senior regional peer
- Recruiting, onboarding, and developing the first Singapore Account Executives
- Creating a strong coaching, pipeline-review, and performance-management cadence
- Adapting central playbooks and enablement to APAC markets without creating an entirely separate sales system
- Feeding regional customer, competitor, and market intelligence into central Sales, Product, and leadership teams
Qualifications
- Proven experience leading a B2B sales team or regional commercial motion
- Track record of building structure in an ambiguous environment and operating autonomously
- Ability to balance short-term execution with long-term strategy
- Experience with sales methodologies and adapting them to regional markets
- Demonstrated experience recruiting, onboarding, coaching, and developing sellers
- Hands-on experience working through complex cross-functional operational problems
- Expertise in adapting central strategy, playbooks, and enablement to local market conditions
- Full ownership of regional pipeline forecasting, reporting, conversion metrics, activation, revenue targets, and payback views
- Strong executive presence with a history of building relationships with regional peers and bringing regional market insights into central teams