Description
We are seeking a Digital Marketing Manager to help transform our digital advertising team into a data-driven performance machine.
You will use your skills to push one of the fastest-growing companies headquartered in the US to the top of the list.
Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI. Utilizing more than 66 trillion data points, sophisticated machine learning and AI models, Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service.
Hundreds of global brands depend on Pattern's ecommerce acceleration platform every day to drive profitable revenue growth across 60+ global marketplaces-including Amazon, Walmart.com, Target.com, eBay, Tmall, TikTok Shop, JD, and Mercado Libre.
Responsibilities
- Manage and delegate the creation of PPC and display campaigns across Amazon, Walmart, Google, Facebook, etc.
- Perform market research to build tailored and relevant full-funnel strategies for clients
- Nurture partner relationships by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas
- Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity
- Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners
Requirements
- Bachelor’s degree in Marketing, Business, Communications or a related program
- 2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.)
- Demonstrable Excel knowledge, data analysis, and problem solving skills
- Prior experience in managing client relationships and communicating with key internal & external partners
- Demonstrable quickness in learning new things and an ambitious attitude
Preferred Qualifications
- Working history with the Amazon advertising platform and third party tools like Helium 10, Pacvue, Viral Launch, etc.
- Knowledge of advanced auto-bid tools, such as Marin or DS3
- Skills in web analytics and relevant attribution models
- Experience in retail revenue strategy
Benefits
- Unlimited PTO
- Paid Holidays
- Onsite Fitness Center
- Company Paid Life Insurance
- Casual Dress Code
- Competitive Pay
- Health, Vision, and Dental Insurance
- 401(k) match