Description
Job Overview
Working closely with the Creative, Production, and Project Management teams, the Sr. Creator/Influencer Marketing Manager plays a central role in executing creator and influencer campaigns from kickoff through final delivery.
Responsibilities
- Creator & Content Production Management:
- Translate creative briefs into clear production guidance for creators
- Manage creator content production from briefing through final asset delivery
- Coordinate production timelines, deliverables, and approval workflows
- Guide creators through brand requirements, legal guidelines, and platform specs
- Review creator content for brand alignment, quality control, and compliance
- Support creators with production questions, revisions, and technical needs
- Ensure final assets are delivered correctly and on schedule
- Manage versioning, usage rights, and asset organization
- Creator & Talent Coordination:
- Support creator sourcing and casting in partnership with strategy and creative teams
- Participate in creator vetting and selection processes
- Manage day-to-day creator communications once talent is engaged
- Maintain strong working relationships with creators, agents, and managers
- Coordinate creator onboarding and briefing sessions
- Maintain internal creator trackers and production status reports
- Project & Campaign Execution:
- Partner with project management to maintain schedules and delivery milestones
- Manage multiple creator workstreams across concurrent campaigns (typically 5–7 projects)
- Support client-facing production updates and status reporting
- Distribute briefs, production guidelines, and deliverable specs
- Track approvals and revisions across stakeholders
- Coordinate cross-team handoffs between creative, legal, media, and account teams
- Third-Party & Partner Management:
- Coordinate with creator agencies, talent reps, and production vendors
- Support contract routing and production paperwork
- Collaborate with legal and business affairs on creator deliverables and usage requirements
- Assist with creator negotiations from a scope and production standpoint
- Help maintain preferred creator and production partner rosters
- Finance & Delivery Oversight:
- Track creator production budgets and deliverable scopes
- Support creator payment and invoicing workflows
- Ensure production costs align with approved budgets
- Assist with reconciliation of creator deliverables vs contracted scope
Requirements
- 5-7 years experience in social or creator production, influencer marketing, or related social media field
- Strong working knowledge of creator content workflows across TikTok, Instagram, YouTube, Snapchat, and Meta platforms
- Extensive experience casting and vetting creators
- Experience managing creator or influencer deliverables end-to-end
- Experience coordinating content production
- Experience working with creators, talent managers, or influencer agencies
- Experience working in a marketing, advertising, media, or production environment
- Strong project and timeline management skills
- Experience reviewing content for brand and legal compliance
- Familiarity with creator contracts and usage terms
- Knowledge of creator platform specs and content formats
- Strong communication and stakeholder management skills
- Ability to manage multiple simultaneous production streams
- Highly organized with strong attention to detail
- Experience managing creator scopes, budgets, and deliverables
Nice to Have
- 7-10 years experience in marketing, advertising, or production
- Experience producing creator-led shoots or remote content capture
- Analytical mindset with familiarity interpreting performance metrics
- Experience with CreatorIQ, Modash, Tagger, or similar creator platforms
- Proven Slack experience
- Proficiency in Google Suite (Slides, Sheets, Docs)
- Experience with Asana (a plus)
- Entrepreneurial mindset and self-starter attitude
- Comfortable working independently and cross-functionally
Benefits
- Healthcare, Dental, and Vision coverage
- 401K plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave