Description
As part of the Marketing team at Ampol's Kiwi contingent, Z, you'll help shape the online experience across the Z, Caltex and U-GO websites. Your goal will be to ensure customers can easily find information, engage with promotions, and access the products and services they need.
You'll own and improve these websites as key marketing channels, combining hands-on website management with strategic thinking. Using data, customer insight, and business priorities, you'll identify opportunities, solve problems, and continuously improve performance.
Your responsibilities will include:
- Managing day-to-day website operations, publishing and optimising content, and monitoring performance
- Working across teams to deliver meaningful improvements to the customer experience
- Leading website governance, championing content standards, and shaping the future direction of digital channels
- Using website analytics and performance data to guide decisions
- Translating technical information into clear recommendations and influencing decisions
To succeed in this role, you'll need:
- Proven stakeholder management skills and the ability to build relationships
- Strong communication skills, including translating data and technical concepts into clear recommendations
- Experience managing websites and digital content through a content management system
- Experience using Google Analytics (GA4) or similar tools
- Strong knowledge of SEO, GEO, content optimisation, and digital customer experience best practices
- The ability to balance customer needs, business priorities, and technical considerations
In return, you'll receive:
- A competitive remuneration package, including a short-term incentive plan and medical insurance
- Generous leave provisions and the option to buy additional leave
- A hybrid working arrangement
- Access to Z's Benefits & Recognition platform
- Opportunities for career development and learning from industry experts
The base salary range for this role is $97,000 to $108,350 per annum, plus 15% STI based on company and individual performance.