Description
We are looking for a Strategy Director to join Translation! This role demands four days in office and one day remote.
As a Strategy Director, you will ensure the quality, clarity, and accuracy of audience, cultural, and brand insights. You will identify the "real" problem of every business and brand challenge, quickly assessing and defining the "why" and "how" of every brief. You will expertly guide brand positioning and inform messaging and channel strategy.
Key responsibilities include:
- Leading day-to-day client and project engagements across key accounts
- Working closely with data strategists, context planners, account directors, and creatives to formulate and execute a vision for how we respond to every brand assignment
- Building positive relationships internally and externally, inspiring work from common intent and shared desired outcomes
- Overseeing the output of junior team members to ensure it meets client goals and business objectives
- Contributing to the intellectual capital of the company as it relates to the understanding and decoding of audience and cultural insights
Requirements:
- 6+ years of relevant experience in a role focusing on strategy and brand development
- A diverse background of strategic skills and disciplines (e.g., consumer research, social strategy, comms planning)
- Passion for insights, innovation, and growing client and agency relationships
- Experience culling insights and designing consumer research studies
Preferred qualifications:
- Proven ability to think creatively about insight discovery, development, and application
- A vetted track record collaborating with cross-functional teams
- Has led design and execution of quantitative and/or qualitative research methodologies
- Considerable grasp of the digital and social media ecosystem
- Proven ability to uncover and translate insights from African American consumer culture into impactful brand, media, and creative strategies
The salary hiring range for this role is $140,000 - $165,000.
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