Senior Brand Designer, Web

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100.

As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.

You’ll shape how millions of people discover and understand Synthesia, from our homepage and product launches to the systems that let us ship great pages fast.

Responsibilities

• Design and own high-impact pages across synthesia.io, from the homepage and product pages to pricing and solutions
• Bring product launches to life on the web with standout hero moments and clear storytelling
• Design interactive pages and experiences, such as product demos and tools, that let people try Synthesia rather than just read about it
• Design for conversion by sharpening hierarchy, messaging, CTAs and sign-up flows, using data to guide decisions
• Partner with Growth on experiments and A/B tests, learning fast and iterating
• Evolve our web design system (components, templates, tokens) in close partnership with engineering, and build self-serve templates so teams can launch SEO, campaign and report pages at speed
• Own quality from Figma to live, including clean handoff, responsive specs and QA in build

Requirements

• A strong portfolio of shipped, live web work that shows exceptional visual craft, systems thinking and attention to detail
• Proven experience designing for conversion, with evidence of measurable impact
• Fluency in typography, layout, hierarchy, colour and interaction fundamentals
• Deep experience with Figma and component-based systems, including auto layout, variables and libraries
• Experience designing CMS-driven, modular and responsive websites, with an understanding of accessibility, performance and SEO
• An understanding of how modern, component-based sites are built, so you design with the build in mind
• The ability to turn complex products into clear, compelling pages, and to present and defend your design decisions with confidence
• Strong written and spoken communication in English

Nice to Have

• Experience at a B2B SaaS or technology company
• Use of AI tools to speed up ideation, iteration or asset creation
• Web motion skills (Rive, Lottie, After Effects) or experience prototyping interactive experiences in code
• Experience with experimentation tools, web analytics or multilingual websites