Marketing Coordinator

As the Marketing Coordinator within the Wealth Marketing Canada (WMC) web team, you will be the go-to executor for advisor website requests across the country.

This is a hands-on, task-oriented role designed for a true do-er , someone who takes pride in working through a queue, getting things done efficiently, and keeping advisors informed every step of the way.

You will support the web team by actioning website change requests from investment advisors and their teams, managing the WMC marketing general inbox, supporting website audits and ensuring every page meets RBC compliance and formatting standards.

Responsibilities

• Review, prioritize, and action incoming website change requests from investment advisors, including content updates, page and account set-ups, contact changes, ensuring timely and accurate completion within the WMC web platform.
• Monitor and triage the shared WMC marketing inbox daily, acknowledging requests, routing items to the appropriate team member, and keeping a clear record of status and follow-ups.
• Review all website content and changes against website best-practice, RBC compliance requirements, brand guidelines, and formatting standards before publishing, ensuring nothing goes live that hasn't been properly vetted.
• Identify and report potential bugs, glitches, and usability problems within the website platform during day-to-day work and escalate them to the MarTech team in a timely manner with clear descriptions, steps to reproduce, and impact assessment, so technical issues are resolved quickly and don't disrupt advisor workflows.
• Coordinate the end-to-end lifecycle of branch website projects, from initial request through build, compliance review, and launch, tracking progress and keeping all stakeholders informed of timelines and deliverables.
• Serve as a responsive, knowledgeable point of contact for Counsel teams and Branch management, answering questions about website processes, status of requests, and marketing support available to them.

Requirements

• Experience in marketing, communications, digital media, or a related field (degree or equivalent experience).
• Comfort and familiarity working within content management systems (Yext, WordPress or similar platforms).
• Strong organizational and time-management skills with the ability to manage a high volume of tasks and requests simultaneously.
• A task-oriented, execution-focused mindset , you take ownership of your queue and find satisfaction in getting things done.
• Excellent written and verbal communication skills, with a service-oriented approach to working with advisors and internal partners.
• Attention to detail and a careful eye for formatting, consistency, and brand standards.
• Ability to work independently, prioritize effectively, and follow established processes while knowing when to escalate.
• Proficiency with Microsoft Office (Outlook, Word, Excel, PowerPoint) or equivalent tools.
• A self-starter who thrives in a hybrid work environment and is comfortable collaborating virtually and in person.

Nice-to-have

• Experience in the financial services industry, particularly within wealth management.
• Familiarity with SEO best practices and tools (e.g., Google Search Console, keyword research tools).
• Experience managing a shared inbox or service desk environment.
• Project management experience, including tracking tools such as Asana, Jira, or similar platforms.
• Basic understanding of HTML or web accessibility standards.

What's in it for you?

• A collaborative, high-performing team culture within Wealth Marketing Canada.
• Direct exposure to the digital marketing ecosystem supporting hundreds of advisor websites nationwide.
• Opportunities to build deep expertise in web content management, SEO, and digital compliance within a regulated financial services environment.
• Clear pathways for growth and the chance to take on progressively greater accountabilities.
• Competitive total compensation package, including discretionary bonus and comprehensive benefits.