Description
We are seeking a Marketing and Market Research professional to join our team in Beijing, China.
Job Summary The successful candidate will be responsible for developing and implementing regional market promotion strategies and action plans, integrating multi-team resources to build and manage cross-regional market platforms, and optimizing market activity execution.
Key Responsibilities
- Analyze regional market information, identify trends and opportunities, and develop regional promotion strategies and activity plans
- Integrate and manage cross-regional market platforms, optimize market activity execution, and enhance professional promotion capabilities
- Develop and maintain key customer relationships, build and optimize cooperation platforms, and increase brand influence
- Collaborate with central marketing teams to provide feedback and suggestions on project progress and effectiveness
- Support patient-related strategy and platform activities for the PS team
- Develop team product and skill professional capability development plans to improve team professional promotion capabilities
- Explore business innovation opportunities, lead regional innovation projects, and refine successful models
Requirements
- Professional compliance, market/customer insight awareness, business logic analysis/association/expression ability
- Business decision-making, market trend insight, market analysis and layout
- Customer engagement, customer system optimization, KOL management
- Autonomous execution, method optimization, and team leadership
- Self-development, personal development planning, and continuous learning
- Innovation and change, business model innovation and optimization
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
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