E-Commerce Marketing & Customer Care Internship in Porsche Online Shop

We are seeking an intern to join our E-Commerce Marketing & Customer Care team in the Porsche Online Shop. As an intern, you will be responsible for planning and implementing international marketing campaigns, creating content for online shops, CRM, social media, and paid media, coordinating with markets, departments, and agencies, analyzing campaign and performance KPIs, conducting market, competitor, and trend analyses, and optimizing the digital customer journey.

Responsibilities:

E-Commerce Marketing:

• Plan and implement international marketing campaigns
• Create content for online shop, CRM, social & paid media
• Coordinate with markets, departments, and agencies
• Analyze campaign and performance KPIs
• Conduct market, competitor, and trend analyses
• Optimize the digital customer journey

Customer Care:

• Provide support for customer inquiries and coordination
• Optimize customer experience and customer support experience
• Analyze customer feedback and derive improvements
• Collaborate with internal and external interfaces
• Maintain customer care information and guidelines

Requirements:

• Currently enrolled in a degree program with a focus on marketing, e-commerce, or business administration (at least in the 3rd semester or gap year between bachelor and master)
• Strong interest in digital marketing and e-commerce, ideally with first experiences in e-commerce/marketing and customer care
• Analytical and structured working style
• Excellent customer and service orientation
• Very good German and English language skills
• Proficient in MS Office

Benefits:

• A varied internship with insights into e-commerce, digital marketing, and customer care
• Opportunity to actively contribute to international marketing campaigns and the development of the Porsche Online Shop
• Independent tasks and opportunity to bring in your own ideas
• Collaboration with different departments, international markets, and external agencies
• Dynamic work environment with diverse topics along the digital customer journey
• Valuable practical experience in an international corporate and brand environment