Description
As Director of Demand Generation for Europe, the Middle East, and Africa (EMEA), you will own Pindrop's marketing-sourced pipeline in the region across our Core product suite and Pulse for Meetings.
You will report to VP, Growth Marketing and serve as the connective tissue between EMEA Sales, partners, and our global Growth, product marketing (PMM), Brand, and RevOps teams.
This is a senior individual contributor role. You'll be the region's demand generation expert, turning global strategy into campaigns that work in EMEA markets and create pipeline.
Responsibilities:
- Own the EMEA pipeline number. Carry the pipeline target for the region, manage full-funnel performance from lead to closed-won, and run weekly readouts with EMEA Sales leadership and global marketing.
- Build the EMEA campaign portfolio. Localize global integrated campaigns and design region-specific plays where the market calls for it. You'll own audience targeting, messaging activation, channel mix, content requirements, calendar, and budget, all tied to pipeline outcomes rather than activity metrics.
- Lead campaign strategy and execution. Brief PMM on regional messaging, Brand on localized creative, Digital on paid motions, Lifecycle on nurture, account-based marketing (ABM) on account plays, and Sales on follow-up motions.
- Bridge regions and time zones. Represent EMEA in global campaign planning so regional needs shape the roadmap from the start. Keep US-based teams aligned through crisp async briefs rather than late-night meetings.
- Optimize budget like a P&L owner. Allocate against pipeline-per-dollar, reallocate based on evidence, and use AI tooling and regional agencies to extend capacity and speed up localization.
Requirements:
- 8+ years in B2B SaaS demand generation or growth marketing, with 3+ years owning a pipeline target in EMEA.
- 4+ years directly managing agencies, contractors, or FTEs
- Proven experience running integrated campaigns across paid, email, events, ABM, webinars, and content, including localizing global campaigns for multiple EMEA markets.
- Fluency in funnel math (conversion rates, velocity, customer acquisition cost, pipeline coverage) and hands-on experience with Salesforce, Marketo, and tools (ideally AI-forward!) that track intent signals.
Nice-to-haves:
- Security, fraud, AI, or contact center domain experience.
- Experience marketing to financial services, insurance, or telecommunications buyers in EMEA.
- Partner or channel marketing experience with systems integrators or contact center platforms.
- Professional fluency in a second European language.
Benefits:
- Competitive salary
- Unlimited Paid Time Off (PTO)
- Remote-first environment - giving you flexibility and autonomy in how you structure your day.
- Recurring monthly phone and internet allowance to help cover essential connectivity costs and support flexible work.
- Annual Learning & Development stipend to support your professional growth, skill-building, certifications, and continued education.
- Pick your own Apple MacBook Pro
- Pension scheme & salary exchange option
- Medical and Dental insurance/Private Health care
- Life Insurance and Critical Illness Insurance
- Flex schedules
- Best in class tools and tech stack
- Fun activities to celebrate our accomplishments as a team
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