Description
Ramp's Enterprise Marketing team helps win and grow large accounts. As Customer Marketing Lead, you'll own a portfolio spanning the Customer Advisory Board, co-marketing programs, and reference programs. You'll build relationships with CFOs, finance leaders, and customers' Communications and Marketing teams.
Responsibilities:
- Plan and execute customer programs, including calendars, goals, and cross-functional responsibilities
- Lead the Customer Advisory Board, recruiting members and building relationships
- Run the Know Your Customer program, coordinating employee engagement and communications
- Develop customer launch and co-marketing programs with customers' executive teams
- Build and scale customer reference and advocacy programs
- Partner with Events to recruit and prepare customer speakers
- Coordinate customer participation in the Times Square billboard
- Manage customer asks across Sales, account teams, and other departments
Requirements:
- Experience building customer programs at a high-growth B2B company
- Credibility with Fortune 500 C-suite and VP-level customers
- Ability to set goals, report on coverage and engagement, and explain customer participation's impact
- Strong cross-functional partnership and written/verbal communication skills
- AI fluency and practical automation skills
- Systems thinking and experience building workflows and reporting
Nice-to-haves:
- Experience in fintech or B2B SaaS, particularly with enterprise customers or finance leaders
- Experience launching or scaling a CAB, customer reference program, or advocacy function
- Experience partnering with Creative, Content, or Events on customer co-marketing and recognition
Benefits:
- Flexible PTO
- Centralized home-office equipment ordering
- Health and wellness stipend
- Budget for intra-office travel
- Weekly coffee stipend
- 100% medical, dental & vision insurance coverage in the US
- 401(k) with employer match
- Parental leave and pet insurance
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