Description
At Affirm, we exist for the moments that matter,giving people a clear, predictable way to pay over time, with no hidden fees, no surprises, and no tradeoffs on what matters most.
We're looking for a Marketplace Analytics Lead to help architect and optimize the economic engine of our marketplace, balancing supply, demand, pricing, and user experience to drive sustainable growth.
What You'll Do
- Own marketplace monetization and economics, balancing merchant supply, consumer demand, and pricing to drive engagement, conversion, and profitability
- Monitor marketplace performance and adjust strategies based on engagement, relevance, merchant outcomes, LTV, and overall health
- Build and maintain dashboards and reporting to track key Marketplace KPIs and enable data-driven decisions
- Partner with Sales, Client Success, and Marketing to grow marketplace partners and increase merchant value
- Collaborate with Product and Engineering to improve the effectiveness, competitiveness, and relevance of Marketplace inventory and offers
- Analyze supply-side dynamics, including incentives, pricing, and placement, to understand elasticity and drive incremental GMV
- Lead analyses and experiments to test and refine new placements and optimize marketplace performance
- Conduct loan-level profitability analyses to ensure offers align with credit and financial goals while balancing consumer and merchant value
- Evaluate affiliate portfolio performance by integrating network data, identifying trends, and assessing the incremental impact of merchant-funded incentives
What We're Looking For
- 7+ years in analytics, with experience in marketplaces, ads/affiliate ecosystems, or two-sided platforms
- Strong intuition for supply-demand dynamics, pricing, and marketplace tradeoffs
- Experience with data tools such as SQL, Python, DBT, Sigma; comfortable managing ETLs and working with engineering teams to optimize data pipelines
- Strong curiosity and bias toward leveraging AI tools to accelerate analysis, automate workflows, and increase personal and team productivity
- Experience working cross-functionally with Product, GTM, and Engineering
- High ownership, strong judgment, and a bias toward action
Pay and Benefits
- Base pay range per year: $145,000 - $205,000
- Additional benefits include:
- Flexible Spending Wallets for tech, food and lifestyle
- Away Days - wellness days to take off work and recharge
- Learning & Development programs
- Parental benefits
- Employee Resource & Community Groups
- This role is eligible for creative tax benefits, subject to applicable law and company policy
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