Description
At Twilio, we're shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
Join the team as Twilio's next Partner Marketing Manager. This position is needed to help scale our partner ecosystem and drive pipeline growth. In this role, you will build, execute, and measure co-marketing campaigns.
Responsibilities:
- Develop and execute full-funnel campaigns that touch all stages of the buyer's journey, from awareness to conversion, including joint webinars, customer events, and co-created content.
- Design, build, and optimize post-event and post-campaign email nurture programs to execute a comprehensive, multi-touch engagement strategy.
- Co-author customer success stories featuring strategic partners for both external marketing promotion and internal sales enablement.
- Support the development of bundled technology playbooks and build robust, market-ready use cases.
- Help define and implement joint PR, whitepapers, and thought leadership pieces to elevate our shared brand presence.
- Own and manage the Twilio Partner Social Media Strategy in alignment with Twilio Corporate plans.
- Support the execution of partner-hosted campaigns, including webinars, regional field events, and customer workshops.
- Assist in coordinating our co-presence with partners at major industry trade shows, managing joint booth presence, logistics, and ancillary partner networking events with customers.
Qualifications:
- 4-6+ years of experience in Partner Marketing, Channel Marketing, or B2B Demand Generation within the B2B tech/SaaS space.
- Solid understanding of multi-channel demand generation, event execution, and content marketing.
- Hands-on experience with Salesforce (SFDC) and marketing automation platforms (e.g., HubSpot, Marketo) is highly preferred.
- Experience managing or assisting with MDF (Market Development Funds) and budget tracking.
- Exceptional organizational skills with a proven ability to juggle multiple campaigns, events, and partner deadlines simultaneously.
- Strong written and verbal communication skills, with the ability to confidently collaborate with external partner stakeholders.
Location: Remote - US (not eligible to be hired in CA, CT, NJ, NY, PA, WA)
Compensation: The estimated pay ranges for this role are as follows:
- Based in Colorado, Hawaii, Illinois, Maryland, Massachusetts, Minnesota, Vermont or Washington D.C.: $96,640 - $120,800.
- Based in New York, New Jersey, Washington State, or California (outside of the San Francisco Bay area): $102,240 - $127,800.
- Based in the San Francisco Bay area, California: $113,600 - $142,000.
Benefits: Working at Twilio offers many benefits, including competitive pay, generous time off, ample parental and wellness leave, healthcare, a retirement savings program, and much more.