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AIA

Campaigns & Rewards, Consultant

AIA
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senior full-time Hong Kong, HK

First indexed 4 Sept 2026

Description

At AIA, we've started an exciting movement to create a healthier, more sustainable future for everyone.

We're looking for a Campaigns & Rewards, Consultant to join our marketing, distribution & partnership team. As a consultant, you will play a vital part in advancing this movement by driving business growth, sales performance, and engagement through strategic incentive campaigns, rewards programs, recognition initiatives, and communication strategies.

Responsibilities:

  • Lead the planning, design, and execution of incentive campaigns, rewards programmes, recognition initiatives, and communication activities.
  • Develop campaign strategies, mechanics, qualification criteria, and rewards structures to support business objectives.
  • Prepare campaign proposals, business cases, and recommendations for management approval.
  • Monitor campaign performance, analyse results, and provide insights and recommendations to improve effectiveness and engagement.
  • Prepare business reports, dashboards, presentations, and performance updates to support decision-making.
  • Work closely with internal stakeholders, vendors, and business partners to ensure successful project delivery.
  • Manage multiple campaigns and projects simultaneously, ensuring timely execution and effective stakeholder communication.
  • Develop communication and promotional plans and create engaging content across various communication channels.
  • Generate innovative ideas to enhance campaign visibility, participant engagement, and user experience.
  • Act as project leaders, lead junior members to ensure high-quality campaign planning and execution from end-to-end.
  • Manage campaign budgets, resources, reward fulfilment, and operational processes effectively.
  • Identify opportunities to improve processes, enhance operational efficiency, and support business transformation initiatives.

Requirements:

  • Bachelor's degree in Business Administration, Marketing, Statistics, Data Analytics, Communications, Finance, or related disciplines.
  • 7-10 years of experience in campaign management, incentive programs, rewards management, business analytics, agency support, or related functions.
  • Experience in insurance, financial services, or sales performance management is an advantage.
  • Strong analytical skills with the ability to interpret data and translate insights into business actions.
  • Advanced proficiency in Microsoft Excel and PowerPoint.
  • Strong business mindset with excellent analytical and communication skills.
  • Good leadership and presentation skills.
  • Strong ownership and passionate to campaign and rewards.
  • Independent and well-organized with data-driven mindset.
  • Good team player and proactive to participate in a team.
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting: https://aia.wd3.myworkdayjobs.com/en-US/External/job/Hong-Kong-HK-AIA-Hong-Kong--Macau/Campaigns---Rewards--Consultant_JR-68549