Program Manager

About the Team

The Meesho AI Services team is dedicated to revolutionizing customer support through cutting-edge AI technologies like chatbots, voicebots, and predictive analytics. We will partner with call centers and BPOs to deliver seamless, efficient, and customer-focused operations. In addition to driving technology and process excellence, we actively manage client and partner relationships to ensure alignment on goals and continuous improvement.

About the Role

We’re building a next-generation AI Services business (MAS) and are looking for a Strategy & GTM Lead to help shape, scale, and accelerate growth.

What You’ll Do

1. Own & Optimize the Sales Engine

• Manage the end-to-end sales pipeline and identify opportunities to improve conversion, velocity, and deal quality
• Work closely with sales teams to remove bottlenecks and drive predictable growth

2. Design Pricing & Commercial Strategy

• Build and iterate pricing models (pilots, contracts, enterprise deals)
• Experiment with innovative pricing structures aligned to customer value

3. Drive GTM & Demand Generation

• Plan and execute marketing strategies to build the MAS brand
• Generate high-quality inbound and outbound leads for the sales team

4. Lead Events & Market Presence

• Conceptualize and run events (online/offline) to drive awareness and pipeline
• Represent MAS in customer and ecosystem conversations

5. Shape the Value Proposition

• Continuously refine the business narrative and positioning
• Translate product capabilities into compelling customer value

6. Build Best-in-Class Demo Experience

• Own the demo portal and ensure it stands out vs. competitors
• Collaborate with product and engineering to deliver impactful demos

7. Competitive Intelligence & Strategy

• Build structured competitor analysis workflows
• Continuously track market shifts and adapt GTM strategy

8. Deep Customer Understanding

• Define ICP, map decision-makers and influencers
• Tailor sales and marketing approaches for different buyer personas

9. Explore New Growth Opportunities

• Identify adjacencies and diversification opportunities for MAS
• Evaluate and test new business ideas in the AI services space

What you'll need

Preferred Background

• 2–5 years of experience in strategy, consulting, GTM, or early-stage startups
• Experience in top-tier consulting firms, high-growth startups, or strong operator roles
• Strong academic background from a top institution
• Exposure to AI/ML products, SaaS, or tech-enabled services
• High agency & ownership mindset – you don’t wait for instructions
• AI-native builder – you’ve built or shipped something using AI (side project, startup, or at work)
• Customer-first thinker – obsessed with solving real problems
• Strong communicator & relationship builder – you enjoy engaging, influencing, and negotiating with people
• Structured yet creative – can break down ambiguity and also think 10x
• Fast and execution-focused – you move quickly and learn even faster

Additional Information

Why Join Us

• Build a 0→1 AI business with real ownership
• Work directly on core growth levers (not just slides)
• High visibility, high impact, and steep learning curve
• Opportunity to define how AI services businesses are built and scaled

What Success Looks Like

• Strong, predictable sales pipeline
• Clear and differentiated market positioning
• High-quality inbound demand
• Continuous improvement in conversion and deal sizes
• MAS becomes a recognized and trusted AI services brand