Associate, Merchant Acquisition - GrabMart

GrabMart, Grab's online grocery and retail delivery platform, is seeking an Associate, Merchant Acquisition to join our team in Vietnam.

In this role, you will support end-to-end merchant acquisition and onboarding while collaborating with internal teams to build a strong merchant base and enable sustainable growth.

Critical Tasks

• Merchant Acquisition and Prospecting: Support the identification of merchant gaps and priority categories to strengthen GrabMart's assortment and supply coverage. Research, qualify, and maintain a pipeline of potential retail merchant partners. Coordinate the end-to-end acquisition process, from prospecting and pitching to onboarding and contract signing.
• Sales and Partnership Support: Prepare and deliver clear presentations that communicate GrabMart's value proposition to prospective merchants. Support partnership discussions and negotiations to achieve mutually beneficial commercial terms. Develop customised proposals based on each merchant's business needs and growth objectives.
• Acquisition Operations and Optimisation: Follow and continuously improve merchant onboarding processes to ensure efficient and consistent activation. Coordinate with internal teams and business partners to support smooth merchant activation and handover to daily account management. Maintain accurate acquisition trackers and provide regular updates on pipeline progress, conversion, and activation performance.
• Collaboration and Continuous Improvement: Work closely with relevant teams to align merchant acquisition activities with GrabMart's business priorities. Support strategic projects and process improvements that enhance the merchant onboarding and partnership experience.

Qualifications

• Bachelor's degree in Business Administration, Marketing or a related field
• 3+ years of experience in sales, business development, or merchant acquisition
• Preferably strong understanding of Quick commerce or E-commerce landscape, O2O (offline-to online) or retail tech industry
• Communication: both Vietnam and English
• Experience to work as part of a team and dynamic culture
• Experience in e-commerce or food delivery industry
• Team and people management
• Knowledge of digital marketplaces and online grocery delivery services

Life at Grab

We care about your well-being at Grab, here are some of the global benefits we offer:

• Term Life Insurance and comprehensive Medical Insurance
• GrabFlex, creating a benefits package that suits your needs and aspirations
• Parental and Birthday leave, and Love-all-Serve-all (LASA) volunteering leave
• Confidential Grabber Assistance Programme
• FlexWork arrangements such as differentiated hours