Reseller Enablement Lead

Anthropic is launching a global reseller program and seeks a Reseller Enablement Lead to build the enablement motion. You will design and launch reseller certification, training, and readiness programs, starting in initial markets and scaling globally.

Responsibilities:

• Define and own Anthropic's reseller enablement strategy
• Own delivery of the message: present and deliver training directly to reseller sellers and leaders
• Build the reseller curriculum and certification path
• Design repeatable programs across partner onboarding, sales readiness, recertification, and product launches
• Stand up localized delivery in launch markets and extend the model to new regions
• Work closely with Applied AI to translate technical concepts into clear content
• Evolve enablement as the program evolves
• Use enablement as a governance lever
• Enable Anthropic sellers and partner managers to co-sell and engage effectively with resellers
• Partner cross-functionally to align priorities and ensure consistent execution
• Establish metrics and reporting to track reseller certification and contribution
• Build feedback loops that bring reseller insights back into program design

Requirements:

• 7-10+ years of experience across partner enablement, partner programs, product marketing
• Clear track record of designing and owning programs end-to-end
• Understand how resell and channel ecosystems work commercially
• Experience building and scaling partner enablement or certification programs
• Strong presentation and facilitation skills
• Leadership and hands-on execution abilities
• Executive presence with partner and internal leadership

Logistics:

• Based in London
• Hybrid model with regular time onsite
• Roughly 30-35% travel
• Annual salary: £160,000-£215,000 GBP