Description
You will join Kiplinger, a leading personal finance brand, as a Partnership Director in New York. The role involves managing strategic partnerships to expand Kiplinger's market reach and revenue.
You will report into the Subscription Marketing Director and your responsibilities will include:
- Formulating and executing a comprehensive partnership strategy aligned with core marketing and growth objectives.
- Identifying and securing strategic alliances with complementary financial technology providers and industry leaders.
- Managing high-value partner relationships to serve as the primary contact for long-term growth initiatives.
- Structuring co-marketing campaigns, referral programs, and joint ventures to expand recurring revenue streams.
- Coordinating cross-functionally with sales, marketing, and product teams to integrate partner solutions smoothly.
- Tracking key performance metrics using CRM platforms to deliver actionable insights to leadership.
To succeed in this role, you should have:
- A background in partnership development, B2C marketing, or strategic alliances in personal finance or digital media.
- Familiarity with referral models, co-selling, API integrations, and partnership-driven distribution strategies.
- Experience utilizing CRM and partner management software to track partner engagement and campaign success.
- Strong communication abilities to negotiate mutually beneficial agreements and structure clear operational terms.
- Analytical capabilities to evaluate return on investment, track lead generation, and optimize campaign performance.
- A strategic approach to organizing partner onboarding, training resources, and co-branded marketing launches.
The expected salary range for this role is $108,000 - $125,000. Benefits include medical, dental, and vision coverage, 401k plus a company match, uncapped leave, and a bonus based on performance.
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://apply.workable.com/j/D4661F40E0