Creative Strategist, Mobile

ElevenLabs is seeking a Creative Strategist, Mobile to join their team. The role involves designing creative systems, concepts, and templates, and building scalable creative workflows using AI tools. The ideal candidate will have experience in performance creative, art direction, growth marketing, creative strategy, or design at a high-growth consumer product or technology company.

Responsibilities:

• Designing creative systems, concepts and templates, mood boards, briefs, and AI workflows that power high-velocity ad production
• Creating visually-stunning, brand aligned, static ad campaigns end-to-end in Figma and ElevenLabs
• Directing agency partners with clear and compelling creative briefs, UGC scripts, storyboards, scripts, and feedback on creative concepts
• Creating and launching creative testing programs across Meta, Google, YouTube, Reddit, and emerging acquisition channels with Performance Marketing and agencies
• Developing a structured creative roadmap with recurring testing sprints and clear learning agendas
• Designing analytical frameworks to identify winning creative patterns using performance data and creative analysis
• Researching and mapping creative trends across competitors, consumer categories, and best-in-class mobile apps to generate new hypotheses for testing
• Partnering closely with Performance Marketing and agencies to rapidly iterate and scale winning campaigns
• Continuously improving the creative production pipeline through AI automation, reusable templates, and scalable workflows
• Analyzing which creative is resonating most with the audience through ad platforms and tools like Motion
• Raising the creative quality bar while ensuring every asset is designed to maximize measurable business outcomes

Requirements:

• 5+ years of experience in performance creative, art direction, growth marketing, creative strategy, or design at a high-growth consumer product or technology company
• Deep expertise with generative AI for image and video creation
• Experience creating high-performing ads across Meta, Google, TikTok, YouTube, or other major paid acquisition platforms
• Experience with creative performance analytics tools like Motion
• Strong understanding of creative experimentation, performance marketing, A/B testing, and data-driven optimization
• Expert proficiency in Figma, CapCut, Adobe Suite and modern AI creative tools and generative media platforms
• Exceptional visual taste with the ability to balance speed, quality, and brand consistency
• Deep understanding of user psychology and what drives successful consumer marketing
• Highly analytical and structured thinker who enjoys building experimentation frameworks and extracting insights from data
• Self-directed builder who thrives in fast-moving environments and can independently take ideas from concept to launch

Benefits:

• Innovative culture
• Growth paths
• Learning & development support
• Social travel stipend
• Annual company offsite
• Co-working stipend