Account Executive

We are seeking a highly motivated and results-driven technology or digital media sales account executive to join our team at WTHR-TV Indianapolis. This role is responsible for driving revenue growth through the sale of digital and television media solutions.

Key Responsibilities:

• Sales & Revenue Generation: Identify and secure new business opportunities across multiple digital channels.
• Client Relationship Management: Develop and nurture long-term relationships with clients.
• Consultative Selling: Provide tailored marketing strategies that drive results for clients.
• Market Research & Lead Generation: Research industry trends and competitor offerings.
• Proposal Development & Pitching: Craft compelling sales presentations and proposals.
• Campaign Management & Optimization: Ensure successful campaign execution and optimization.
• Reporting & Analytics: Review and report on sales targets, campaign performance, and key metrics.
• Collaboration: Work closely with internal teams to align on campaign strategies.
• Performance Management: Use CRM and prospecting tools to manage and achieve quotas.

Qualifications:

• 3+ years of experience in digital media sales, advertising, or a related industry.
• Proven track record of meeting or exceeding sales targets.
• Strong understanding of digital marketing channels and industry trends.
• Excellent communication, negotiation, and presentation skills.
• Ability to interpret data and analytics.
• Self-motivated, with a passion for sales and digital media.
• Proficient in CRM software and Microsoft Office Suite.

Preferred Skills:

• Experience in working with business owners and/or agency clients.
• Knowledge of streaming and digital media.
• Familiarity with tools like Google Analytics, DSPs, and SSPs.

Benefits:

TEGNA offers comprehensive benefits, including medical, dental, and eye care coverage, fertility, surrogacy and adoption assistance, disability and life insurance, 401(k) program with company match, virtual doctor's appointments, and therapy sessions.